As the RX organised market, MIPIM 2023, approaches it is an opportune moment to look back on 2022 and reflect on the challenges presented to the organisation in 2023. The 2022 RX markets in a few numbers: Combined numbers for MIPIM, MIPTV, CANNES YACHTING FESTIVAL, MIPCOM, MAPIC and the Esports Bar (relocated to Paris from […]

Cannes has been voted the best European destination for Festivals and Events at the #WorldTravelAwards ! Here at Button Design we are not surprised and celebrate this with the city of Cannes.  The next stage is to win the category for the best WORLDWIDE destination for Festivals and Events…   If you agree that Cannes is […]

The International Record and Music Publishing Market (MIDEM) is the world’s largest gathering of companies working in the music sector. It has taken place every year in Cannes, France since 1967 and until now has been organised by RX France, formerly Reed Midem. THE MIDEM BRAND ACQUIRED BY THE CITY OF CANNES Three years ago, […]

As we know, for the past two years, the events sector has been massively impacted by the disruption in activity, in particular trade shows. THE ADVANTAGES OF PARTICIPATING IN PROFESSIONAL FAIRS Attending a trade show enables: Promoting your brand Presentation of new projects/products Keep up to date with market trends Finding new customers and concluding […]

Reed Expositions Franceand Reed MIDEM, French subsidiaries of the RX Group (formerly Reed Exhibitions) have become RX France. On February 15, 2022, RX France management team hosted a meeting at the Palais des Festivals et des Congrès, in Cannes to outline the setup of the new organisation. The new RX management addressed several points during […]