Stand PBB - MIPIM Cannes 2022
Deutsche Pfandbriefbank AG is a leading European specialist bank for real estate and public investment finance. The main funding instrument is the German Pfandbrief, of which the bank is one of the largest providers on the market.
Button Design has worked with PBB for more than 13 years providing stand design and implementation at Mipim in Cannes. Following the absence of exhibitions during the Covid pandemic the company decided to ring the changes and opt for a stand design with a lighter more refined atmosphere in the colours of their branding. An open plan layout allowing for social distancing between meeting areas ensured that safety rules post Covid were respected.