Button Design has worked with PBB for more than 13 years providing stand design and implementation at Mipim in Cannes.
Following the absence of exhibitions during the Covid pandemic the company decided to ring the changes and opt for a stand design with a lighter more refined atmosphere in the colours of their branding. An open plan layout allowing for social distancing between meeting areas ensured that safety rules post Covid were respected.
For Mipim 2024, at the request of the client, the majority of existing stand elements were re-used in a slightly different configuration which incorporated a separate conference room.